Brand Paree featured on ET NOW with Ronnie Screwvala
Personal hygiene brand Paree was featured by ET NOW & broadcast on saturday 25th April, represented by Chief Executive, Sahil Dharia.
ET NOW profiles successful CEO’s who get the opportunity to seek advice from iconic Media & FMCG entrepreneur Ronnie Screwvala, owner of UTV, MD Disney & Sonali Krishna, anchor of ‘Brand Equity’ tv show.
A proud moment for brand Paree, who is less than 1 yr old but poised for rapid growth. Comparing Paree’s story to Nirma taking on behemoth Surf, this is what Ronnie had to say about us.. “If you get it (marketing) right, this is a less risky business than many other businesses.. “